Last updated: March 15, 2024
You must be at least 18 years old to use this website or any of our related websites (collectively, the “Site”). Informed Choice, its parent, subsidiary, and affiliated companies, and each of their respective officers, directors, members, owners, employees, agents, and representatives are expressly included in any reference to the “Site”, “Us”, “Our”, and/or “We” herein. We take your privacy very seriously. Please read this Privacy Policy carefully as it contains important information on how and why We collect, store, use, and share your personal information when you use the Site. It also explains your rights in relation to your personal information and how to contact Us.
By accessing, using, or submitting information to the Site, you agree to this Privacy Policy and Our Terms.
We have collected personal information about consumers within the preceding twelve (12) months as noted here:
| Categories of (PI) | We Collect Yes/No | Categories of Sources from which Personal Information is Collected | Specific Business or Commercial Purpose for Which Each Category Will be Use | Length of Retention |
| Identifiers (e.g., a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers), or information that identifies, relates to, describes, or is capable of being associated with, a particular individual | Yes | Consumer directly;
Advertising networks; ISPs; Data analytics providers; Gov’t entities; Operating systems and platforms; Social networks; Data brokers; Other third parties: lead aggregators, lead purchasers, advertisers, publishers |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
Retained indefinitely, unless the consumer requests that their information be deleted |
| Characteristics of protected classifications under California or federal law. | Yes | Consumer directly;
Advertising networks; ISPs; Data analytics providers; Gov’t entities; Operating systems and platforms; Social networks; Data brokers; Other third parties: lead aggregators, lead purchasers, advertisers, publishers |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards
Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
Retained indefinitely, unless the consumer requests that their information be deleted |
| Commercial information (e.g., records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies) | Yes | Consumer directly;
Advertising networks; ISPs; Data analytics providers; Gov’t entities; Operating systems and platforms; Social networks; Data brokers; Other third parties: lead aggregators, lead purchasers, advertisers, publishers |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards
Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
Approx. 30 days |
| Biometric information | No | Not applicable | Not applicable | Not applicable |
| Internet or other electronic network activity information (e.g., browsing history, search history, and information regarding a consumer’s interaction with an Internet Web site, application, or advertisement) | Yes | Consumer directly;
Advertising networks; ISPs; Data analytics providers; Gov’t entities; Operating systems and platforms; Social networks; Data brokers; Other third parties |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards
Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
Approx. 14 months |
| Geolocation data | Yes | Consumer directly;
Advertising networks; ISPs; Data analytics providers; Gov’t entities; Operating systems and platforms; Social networks; Data brokers; Other third parties |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards
Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
Up to approx. 30 days |
| Audio, electronic, visual, thermal, olfactory, or similar information (sensory data) | No | Not applicable | Not applicable | Not applicable |
| Professional or employment-related information | No | Not applicable | Not applicable | Not applicable |
| Education information | No | Not applicable | Not applicable | Not applicable |
| Inferences drawn from any of the information identified above to create a profile about a consumer reflecting their preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes | Yes | Consumer directly;
Advertising networks; ISPs; Data analytics providers; Gov’t entities; Operating systems and platforms; Social networks; Data brokers; Other third parties: lead aggregators, lead purchasers, advertisers, publishers |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards
Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
Approx. 12 months |
| Sensitive personal information | No | Not applicable | Not applicable | Not applicable |
As noted in the above chart, We collect the above personal information directly from you via the Site, and from your interactions with the Site, including any personal information which you provide directly or indirectly.
Through the Site: We collect any personal information which you submit directly to the Site, including whether you indicated an interest in the products and/or services featured on the Site, and all personal information that you submit through the Site in conjunction with your request for information about the featured products and/or services. For instance, in conjunction with your request, We collect any information input through Our webform (which may include but is not limited to your name, address, phone number, email address, etc.). To the extent that you contact Us through the Site, We also collect the personal information that you submit in conjunction with your communication, including but not limited to your name and email address.
Cookies and Tracking Pixels on the Site: We collect the above personal information directly from you via the Site, including from cookies on the Site. We use and store cookies and tracking pixels on the Site, as described further, to facilitate and customize your use of the Site. A cookie is a small data text file, which is stored on your computer’s hard drive (if your web browser permits) that can later be retrieved to identify you to Us. The identifier is then sent back to the server each time the browser requests a page from the server. Cookies can later be retrieved to identify you to Us. Personal information that We store about you may be linked to the information stored in and obtained from cookies. Cookies make your use of the Site easier, make the Site run more smoothly, help Us to maintain a secure Site, and personalize your experience on the Site. Tracking pixels (also known as web beacons, 1x1 pixels, or clear GIFs) are code requiring a call back to a server to render, and which deliver information to Us about your IP address and information from your browser. Cookies and tracking pixels are used to track your interaction with the Site, including clicks. Cookies and tracking pixels may collect information about you, such as your IP address, your browser type and version, operating system, software and platform, your Internet service provider, geographic location, the area code and zip code associated with your server, time zone setting, the date and time of your visit, the time spent on the Site, referring and exit domain names and websites, screen resolutions, color capabilities, browser plug-ins, language settings, cookie preferences, search engine keywords, and click stream data. We may also collect information on whether you responded to a particular advertisement featured on the Site, and which third party advertisements and links you click through the Site through the use of tracking pixels.
Further, to the extent that you enter information into Our webform, please note that We may utilize third party service providers, including ActiveProspect, Jornaya, Google Analytics, and Hotjar, who provide pixels which are placed on the Site to record consumer activity and interaction on the Site, such as scrolling, pages viewed, and buttons clicked. In addition, such third party tracking technologies track any entry of information into the Site’s webform, including key strokes and click stream data, for the purpose of tracking Site activity, and documenting and retaining a record of consumer consent. Through your decision to enter information, you consent to Our use of such third party tracking technologies.
Third parties, including Meta and TikTok, also provide pixels which are placed on the Site. Such third party pixels similarly collect consumer activity and interactions on the Site, such as scrolling, pages viewed, and buttons clicked, devices used to access the Site, IP addresses, and timestamps. Such third parties may use such data collected via such pixels on our Site for their own advertising and marketing purposes. To the extent that you have a Facebook account, please note that Meta may link information collected through its pixel to your Facebook account and use such for its own personalized advertising purposes, in accordance with Facebook’s own privacy policy. Similarly, to the extent that you have a TikTok account, please note that TikTok may link information collected through its pixel to your TikTok account and use such for its own personalized advertising purposes, in accordance with TikTok’s own privacy policy.
The respective third party service privacy policies can be viewed here:
Third party technologies like cookies and tracking pixels may also be used to collect personal information, in the course of advertising on or through the Site. We may receive compensation from third party lead aggregators, lead purchasers, and/or advertisers based on leads generated through the Site. Third party publishers may utilize their own cookies and tracking pixels, as noted below.
Cookies and Tracking Pixels in Our Emails: Apart from use of the above technologies on Our Site, We automatically collect information when an individual opens one of Our emails, through the use of cookies and tracking pixels. We also automatically collect information on whether the individual clicked on any links within such emails. Third party publishers may also automatically collect information when an individual opens an email promoting the Site or clicks on a link included in such email, through the use of cookies and tracking pixels. To the extent that you click on a third party advertisement, or a particular product or service featured on the Site or in any email communication or newsletter, We and the applicable third party collect information on which link you clicked. We may receive compensation from third party lead aggregators, lead purchasers, and/or advertisers based on based on clicks, leads, and/or purchases generated through the Site and through any related emails. If you request to unsubscribe from receiving emails, We and Our third party publishers may add your email address to Our suppression file, to comply with CAN-SPAM.
In addition to the above, We also may collect information through third party lead aggregators, lead purchasers, and advertisers within Our network, concerning whether you acquired information on the featured products and/or services.
You can instruct your web browser to refuse all cookies or to indicate when a cookie is being sent, by visiting the preferences or settings page of your web browser. In the event that your browser requests that We do not track you or store a cookie, unless otherwise required by law to honor the requests, We do not guarantee that Our Site will honor such requests. Please note that We do not guarantee that the Site will work properly in the event that you elect to opt out of Our tracking or use of cookies.
Providing the Site: We use the information We gather on the Site to connect individuals with the featured products and/or services. This may include passing the individual’s information on to third parties, which may include lead aggregators, lead purchasers, and/or advertisers in Our network to process and fulfill requests submitted through the Site for the featured products and/or services. We also use information collected through your use of the Site to statistically analyze and monitor Site use; to improve the Site; and to detect, prevent, and address technical issues.
Telemarketing, SMS, and Email: We and Our third party lead aggregators, lead purchasers, and/or advertisers in Our network may use the personal information which you submit to the Site in connection with your request for information about the featured products and/or services, to advertise, directly or indirectly, through email marketing and telemarketing, to process and fulfill your request, even if your telephone number or cell phone number is listed on a state, federal, or corporate “Do Not Call” list and/or Do Not Email registry.
To the extent that you submit your telephone number through Our Site, in connection with your submission of your request and information through the Site, you agree that such act constitutes an inquiry and/or application for purposes of the Amended Telemarketing Sales Rule (16 CFR Sec. 310 et seq.), as amended from time to time and applicable state do-not-call regulations. As such, notwithstanding that your telephone number may be listed on the Federal Trade Commission’s Do-Not-Call List, and/or on applicable state do-not-call lists, you agree to be contacted with promotional messages via telemarketing in accordance with such and applicable federal and state do-not-call regulations. You also understand and agree that third parties may contact you by telephone (including through automated telephone dialing systems, pre-recorded, or artificial voice messages), email, or regular mail based on the information you provided to Us in order to process and fulfill your request, even if you have opted into a state, federal, or corporate “Do Not Call” list and/or Do Not Email registry. We may use your personal information to process and fulfill your request for information about the featured products and/or services.
This site is compliant with the Telephone Consumer Protection Act (47 U.S.C. Sec. 227), as implemented by the Federal Communications Commission. By entering the information requested in the prompts and/or fields on the Site and clicking “Submit” (or a similarly worded button) and submitting your request to Us, you agree that you are 18+ years old, and that you have read and agree to this Privacy Policy and the Terms (including the arbitration provision and the E-Sign consent), and provide your electronic signature expressly consenting to the transfer of your personal information and to receive promotional offers, emails, calls, mail, and text message offers and communications from Informed Choice, the identified marketing partner, and/or from our linked list of marketing partners and their representatives and agents, including through the use of recurring auto-dialers, automated telephone dialing systems, artificial voice, pre-recorded messages, even if your phone is a mobile number or is currently listed on any state, federal, or corporate “Do Not Call” list and/or Do Not Email registry regarding the featured products and/or services, or other offers. The list of marketing partners participating are subject to change. You understand that there may be a charge by your wireless carrier for such communications. You understand these communications may be generated using an autodialer and may contain pre-recorded messages and that your consent is not a condition to utilize Our services. You understand that your authorization overrides any previous registrations on a federal or state Do Not Call registry. If you wish to remove your information from the third party’s database, you must contact that party directly.
We may display third party advertisements on the Site, including those from third party lead aggregators, lead purchasers, and/or advertisers. We use the information collected through the Site to track your access and interaction with the Site and with any third party advertisements featured on the Site. We may share the information collected through your use of the Site with Our third party lead aggregators, lead purchasers, advertisers, and/or publishers. We and Our third party lead aggregators, lead purchasers, advertisers, and/or publishers may collect and use personal information about you obtained through cookies and tracking pixels implemented on the Site, including the keywords leading you to the Site and the referring website address and whether you responded to a particular advertisement featured on the Site, and which third party advertisements and links you click through the Site. We and Our third party lead aggregators, lead purchasers, advertisers, and/or publishers also automatically collect information when an individual opens an email marketing the Site, through the use of cookies and tracking pixels. As noted above, in the event that your web browser requests that We do not track you or store a cookie, unless otherwise required by law to do so, We do not guarantee that Our Site will honor such requests.
As noted above in the chart, in addition to collecting personal information through the Site, we also collect personal information through third party lead aggregators, lead purchasers, and/or advertisers.
As noted above, third parties, including ActiveProspect, Jornaya, Hotjar, Google Analytics, Meta, and TikTok, may record consumer interaction on the Site and any entry of information into the Site’s webform, including key strokes and click stream data, and share such information with Us.
We have disclosed personal information about consumers for a business purpose to third parties within the preceding twelve (12) months as noted here:
| Categories of Personal Information (PI) | Categories of Third Parties to Whom Such PI is Disclosed | Specific Business or Commercial Purpose for Disclosure |
| Identifiers (e.g., a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers), or information that identifies, relates to, describes, or is capable of being associated with, a particular individual | direct lead buyers;
email marketers/email marketing partners; email service providers; offline marketing partners; advertising networks; payment processors; data hygiene companies; ISPs; data analytics providers; gov’t entities; operating systems and platforms; social networks; data brokers; acquirer of assets; others: lead aggregators, advertisers |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
| Characteristics of protected classifications under California or federal law | Not applicable | Not applicable |
| Commercial information (e.g., records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies) | direct lead buyers;
email marketers/email marketing partners; email service providers; offline marketing partners; advertising networks; payment processors; data hygiene companies; ISPs; data analytics providers; gov’t entities; operating systems and platforms; social networks; data brokers; acquirer of assets; others: lead aggregators, advertisers |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
| Biometric information | Not applicable | Not applicable |
| Internet or other electronic network activity information (e.g., browsing history, search history, and information regarding a consumer’s interaction with an Internet Web site, application, or advertisement) | direct lead buyers;
email marketers/email marketing partners; email service providers; offline marketing partners; advertising networks; payment processors; data hygiene companies; ISPs; data analytics providers; gov’t entities; operating systems and platforms; social networks; data brokers; acquirer of assets; others: lead aggregators, advertisers |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
| Geolocation data | direct lead buyers;
email marketers/email marketing partners; email service providers; offline marketing partners; advertising networks; payment processors; data hygiene companies; ISPs; data analytics providers; gov’t entities; operating systems and platforms; social networks; data brokers; acquirer of assets; others: lead aggregators, advertisers |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
| Audio, electronic, visual, thermal, olfactory, or similar information | Not applicable | Not applicable |
| Professional or employment-related information | Not applicable | Not applicable |
| Education information | Not applicable | Not applicable |
| Inferences drawn from any of the above information to create a profile about a consumer reflecting the consumer’s preferences, characteristics, behavior, etc. | direct lead buyers;
email marketers/email marketing partners; email service providers; offline marketing partners; advertising networks; payment processors; data hygiene companies; ISPs; data analytics providers; gov’t entities; operating systems and platforms; social networks; data brokers; acquirer of assets; others: lead aggregators, advertisers |
Auditing related to counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards Helping to ensure security and integrity; Debugging to identify and repair errors that impair existing intended functionality. Short-term, transient use, provided that the personal information is not disclosed to another third party and is not used to build a profile about a consumer or otherwise alter an individual consumer’s experience outside the current interaction, including, but not limited to, the contextual customization of ads shown as part of the same interaction. Performing services on behalf of the business or service provider, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing financing, providing advertising or marketing services, providing analytic services, or providing similar services on behalf of the business or service provider. Undertaking internal research for technological development and demonstration. Undertaking activities to verify or maintain the quality or safety of a service or device that is owned, manufactured, manufactured for, or controlled by the business, and to improve, upgrade, or enhance the service or device that is owned, manufactured, manufactured for, or controlled by the business. |
| Sensitive personal information | Not applicable | Not applicable |
We may share the above information internally with Our parent company and any subsidiary and affiliated companies. We may also share the above information with Our third party lead aggregators, lead purchasers, and/or advertisers. We may also share the above information with Our third party publishers for the purpose of tracking their clicks/conversions. The above information is shared with data analytics providers and social networks via their pixels placed on our Site, as noted above under the “Personal Information We Collect About You” section.
Also, if you request to unsubscribe from receiving email newsletters from Us, We may share your email address with Our marketing partners, such as publishers, to effectuate your request to unsubscribe and to comply with CAN-SPAM.
Also, on occasion, We may be required by law enforcement or judicial authorities to provide personal information to the appropriate governmental authorities. We may disclose personal information in the above noted applicable categories if legally required to do so, in our sole discretion, pursuant to a request from a governmental entity, or if we believe in good faith that such action is necessary to (a) conform to legal requirements or comply with legal process; (b) protect our rights or property, or our affiliated companies; (c) prevent a crime or protect national security; or (d) protect the personal safety of users or the public.
In the event of a merger, acquisition, or sale of Our business, your personal information may also be transferred. In the event We become the subject of an insolvency proceeding, whether voluntary or involuntary, We or Our liquidator, administrator, receiver or administrative receiver may sell, license or otherwise dispose of, such personal information in a transaction approved by the court.
Your personal information may be transferred to and maintained on computers located outside of your state, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction. If you are located outside United States, please note that the personal information We collect through the Site may be transferred to, stored, and processed in and outside of the United States. Please note that data protection and other applicable laws of the United States may not be as comprehensive as those laws or regulations in your country or may otherwise differ from the data protection or consumer protection laws in your country. By using the Site, you consent to the transfer of your information as described in this Privacy Policy.
We will take all the steps reasonably necessary to ensure that your personal information is treated securely and in accordance with this Privacy Policy and that no transfer takes place to an organization or a country unless there are adequate controls in place including the security of your data. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
The security of your data is important to Us but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect your data, We cannot guarantee its absolute security. As a result, you acknowledge that there are security and privacy limitations of the Internet which are beyond Our control; the security, integrity and privacy of any and all information and data exchanged between you and Us through this Site cannot be guaranteed; and any such information and data may be viewed or tampered with in transit by a third party. We make no warranty, express, implied, or otherwise, regarding the security of the Site and your personal information.
The Site may contain links to third party websites. We are not responsible for the privacy practices or the content of any such third party websites. This Privacy Policy only addresses Our use and disclosure of information which We collect from you. Any third party websites which are accessible through Our Site, and companies to whom your information is transferred, have their own privacy policies and data collection, use and disclosure practices. Please consult each third party website’s privacy policy. We are not responsible for the policies or practices of third parties or their sites. As noted above, information collected through third party pixels placed on the Site may be used for third party advertising purposes, in accordance with the respective third party’s privacy policy. We are not responsible for the policies or practices of such third parties or their sites and/or social media networks. Additionally, third party lead aggregators, lead purchasers, advertisers, and publishers may collect personal information about you when you view or click on advertising or links displayed on the Site or in emails, through the use of cookies and tracking pixels. We cannot control this collection of such personal information. You should contact these third parties directly if you have any questions about their use of the personal information that they collect.
You must be an adult of 18 years or older to use the Site. We do not target the Site to children. Consistent with the federal Children’s Online Privacy Protection Act of 1998 (“COPPA”), We will never knowingly collect personal information from anyone under the age of 13 without requesting parental consent. If you are aware that your minor child under the age of 13 has provided Us with personal information, please contact Us.
California Rights Under Shine the Light.
Under California’s Shine the Light law (California Civil Code Sec. 1789.83), California residents have the right to request, once a year, information on the types of personal information We have shared with third parties for their direct marketing purposes during the immediately preceding calendar year; and the names and addresses of third parties with whom We have shared the personal information. You have agreed to allow Us to share information with third parties for their direct marketing purposes until you request to opt-out of such sharing. California customers may request further information about Our compliance with this law by contacting Us via email at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm. Please note that We are only required to respond to one request per customer each year, and We are not required to respond to requests made by means other than through this email address.
California Rights Under the CCPA
In addition, if you are a California resident under the meaning of Sec. 17014 of Title 18 of the Cal. Code of Regulations, your use of the Site is subject to the California Consumer Privacy Act (“CCPA”), and all final, implementing regulations.
Under the California Consumer Privacy Act of 2018 (“CCPA”) (Cal. Civ. Code § 1798.100 et seq.), a consumer has the following rights:
(A) Notice at Collection: at or before the point of collection, the right to receive notice of our practices, including the categories of personal information and any sensitive personal information to be collected; the purposes for which such information is collected or used; whether such information is sold or shared; and the length of time that such information is retained. This information is found within this section.
(B) Right to Know What Personal Information is Collected & Right to Access Personal Information: The right to know what personal information the business has collected about the consumer, including the categories of personal information, categories of sources from which the personal information is collected, the business or commercial purpose for collecting, selling, or sharing personal information, the categories of third parties to whom the business discloses personal information, and the specific pieces of personal information the business has collected about the consumer;
(C) Right to Delete: The right to request that a business delete personal information that the business has collected from the consumer, subject to certain exceptions;
(D) Right to Correct: The right to correct inaccurate personal information that a business maintains about a consumer;
(E) Right to Opt-Out of the Sale or Sharing of Personal Information: if the business sells or shares personal information, the right to opt-out of the sale or sharing of personal information by the business;
(F) Right to Limit the Use or Disclosure of Sensitive Personal Information: if the business uses or discloses sensitive personal information for reasons other than those in § 7027(m), the right to limit the use or disclosure of such sensitive personal information; and
(G) Right to No Discrimination: The right not to receive discriminatory treatment by the business for the exercise of CCPA privacy rights.
Information regarding our collection, disclosure, and sale/sharing practices are detailed below, in addition to instructions on how to exercise your CCPA rights.
What Personal Information Do We Collect?
We have collected personal information about consumers within the preceding twelve (12) months as detailed above under the “Personal Information We Collect About You” section.
What Personal Information Do We Disclose?
We have disclosed personal information about consumers for a business purpose to the third parties identified under the “With Whom Do We Share Your Information” section above in the preceding twelve (12) months. We do not use or disclose sensitive personal information for purposes other than those specific in Section 7027(m) of the California Consumer Privacy Act Regulations.
What Personal Information Do We Sell or Share?
In the preceding 12 months, We have disclosed for a business purpose and sold personal information in the above noted categories to Our third party advertising third party lead aggregators, lead purchasers, and advertisers. Also, in the event that We, or substantially all of Our assets, are acquired, such personal information may be included within the transferred assets. In the event We become the subject of an insolvency proceeding, whether voluntary or involuntary, We or Our liquidator, administrator, receiver or administrative receiver may sell, license or otherwise dispose of, such information in a transaction approved by the court.
We do not have any actual knowledge of the sale of personal information of minors under 16 years of age. There are no financial incentives to disclose.
How to Submit a Request Under the CCPA
To submit a request to know, request to delete, and/or request to correct, please email Us at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm. To process your request, We may require that you submit the following information in conjunction with your request: your first name, last name, a California address, and email address. The information which you provide in conjunction with your request will be used to verify your request and to attempt to identify you within Our data records. The information which you submit in conjunction with your request to know will be used for the express purposes of verification and providing you with responsive information to your request, if required. Please note that we utilize a two-step process for requests to delete, whereby you first submit your request to delete, and second, you separately confirm that you want your personal information deleted. The CCPA permits requests to know regarding collection and sale or sharing from the same consumer no more than twice in a twelve (12) month period.
How an Authorized Agent Can Make a Request Under the CCPA
If you elect to use an authorized agent to exercise your right to submit a request to know, request to delete, and/or request to correct, before processing the request, we require the purported authorized agent to provide proof of your signed permission to submit the request (unless there is a power of attorney in place pursuant to Probate Code §§ 4121-4130). We also require that you directly verify your own identity with us, and directly confirm with us that you provided the authorized agent permission to submit the request on your behalf. The information submitted will not be used for any purposes other than to verify the request, fulfill the request, and fraud prevention.
Updates
We may revise this section from time to time as implementing regulations further develop and come into effect and we are able to provide you with better information on your CCPA rights and how to exercise them.
Pursuant to the Colorado Privacy Act (“CPA”), the above identified categories of personal data are collected or processed, for the above identified purposes. The categories of personal data that are shared with third parties are also noted above, as are the categories of such third parties. As noted above, we sell personal data to third parties and the categories of such third parties are also identified above. Further, as noted above, we process personal data for targeted advertising purposes via Meta and TikTok. To exercise your right to opt out of such sale and processing, please follow the instructions below, or you may click on the “Do Not Sell My Personal Information” link on the Site.
Colorado residents have the following data rights under the CPA:
Colorado residents that wish to exercise any of the above data rights under the CPA may submit a request that specifies the right(s) they wish to invoke by emailing Us at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm . We require the following information to authenticate your identity: your first and last name and Colorado address. Authorized agents of Colorado residents may submit a request in the same manner. Please note that We must be able to authenticate, with commercially reasonable effort, the identity of the consumer and the authorized agent’s authority to act on such consumer’s behalf, by requiring the following information: the Colorado resident’s first and last name and Colorado address, and proof that such Colorado resident has authorized the agent to submit a request on their behalf.
Our contact information is below. To the extent that We decline to act upon your request, you may appeal by emailing Us regarding your appeal at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm . You may contact the Attorney General if you have concerns about the result of the appeal.
Pursuant to the Connecticut Act Concerning Personal Data Privacy and Online Monitoring (“CTDPA”), the above identified categories of personal data are processed, for the above identified purposes. The categories of personal data that are shared with third parties are also noted above, as are the categories of such third parties. As noted above, we sell personal data to third parties and the categories of such third parties are identified above. Further, as noted above, we process personal data for targeted advertising purposes via Meta and TikTok. To exercise your right to opt out of such sale and processing, please follow the instructions below, or you may click on the “Do Not Sell My Personal Information” link on the Site.
Connecticut residents have the following rights under the CTDPA:
Connecticut residents that wish to exercise any of the above rights under the Act Concerning Personal Data Privacy and Online Monitoring may submit a request that specifies the right(s) they wish to invoke by contacting Us at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm. You are permitted to designate an authorized agent. Information provided in response to a consumer request shall be provided free of charge, once per consumer during any twelve-month period. To the extent that we decline to act upon your request, you may appeal by emailing Us regarding your appeal at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm.
This notice is effective as of the effective date noted at the top of the Privacy Policy. Under the definition of “Sale” in the Nevada Revised Statutes, We do not sell your covered/personal information. The above identified categories of personal data are collected through the Site, as are the categories of third parties with whom We share such information. Third party collection of covered information about consumers does occur through our Site, as described in the “Personal Information We Collect About You” section. To the extent that material changes are made to this Section, we will post a notice, as described in the “Changes” section below. If you are a Nevada resident and would like to make a request under Chapter 603A of the Nevada Revised Statutes, including a request to review and request changes to your covered information, please email Us at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm.
Pursuant to the Utah Consumer Privacy Act (“UCPA”), the above identified categories of personal data are processed, for the above identified purposes. The categories of personal data that are shared with third parties are also noted above, as are the categories of such third parties. As noted above, we sell personal data to third parties and the categories of such third parties are identified above. Further, as noted above, we process personal data for targeted advertising purposes via Meta and TikTok. To exercise your right to opt out of such sale and processing, please follow the instructions below to email Us at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm, or you may click on the “Do Not Sell My Personal Information” link on the Site.
Consumers have the following rights under the UCPA:
Utah residents that wish to exercise any of the above rights under the UCPA may submit a request that specifies the right they wish to exercise by emailing Us at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm. We require the following information to authenticate your identity: your first and last name and Utah address. Please note that We must be able to authenticate a consumer request to exercise a right under the UCPA, using commercially reasonable efforts.
Pursuant to the Virginia Consumer Data Protection Act (“CDPA”) (Code of Virginia § 59.1-571 et seq.), the categories of personal data that are processed are detailed above under the “Personal Information We Collect About You” section. The categories of personal data that are shared with third parties and the categories of such third parties are also noted aboveunder the “With Whom De We Share Your Personal Information” section. As noted above, we sell personal data to third parties and the categories of such third parties are identified above. Further, as noted above, we process personal data for targeted advertising purposes via Meta and TikTok. To exercise your right to opt out of such sale and processing, please follow the instructions below to email Us at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm, or you may click on the “Do Not Sell My Personal Information” link on the Site.
Virginia residents have the following rights under the CDPA:
Virginia residents that wish to exercise any of the above rights under the CDPA may submit a request that specifies that you are a Virginia resident and details the right(s) you wish to invoke by emailing us at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm. To the extent that we decline to act upon your request, you may appeal by emailing us at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm.
This Privacy Policy was published and last updated as of the date noted above. We may update this Privacy Policy from time to time by updating this posting. Changes to this Privacy Policy are effective when they are posted. You acknowledge and agree that it is your responsibility to review this Site and this Privacy Policy periodically and to be aware of any modifications. Your use of the Site after such modifications will constitute your acknowledgment of the modified Privacy Policy; and agreement to abide and be bound by the modified Privacy Policy.
If you have any questions or concerns regarding your privacy rights or Our Privacy Policy or practices, you may contact Us via email at iunvflol@iixnffxoqromiewdpcvhaobiychezgprfojutpj.cczolm, or by mail at Informed Choice 2803 Philadelphia Pike, Ste. B #465, Claymont, DE 19703
If you have a disability which interferes with your ability to access this policy, We can make accommodations to present the policy in an alternative format to assist you. If you would like to receive this Privacy Policy in another format that is accessible to your needs (for example: audio, large print, etc.) please contact Us.
© 2024. Informed Choice. All rights reserved.